WHAT IS FUND-A-NEED?

Fund-A-Need is an opportunity for you to ask your auction participants to donate to a specific cause, need or purpose during your event.

Only 40% of auction participants win an item. Fund-A-Need will help you fundraise with the other 60%.

Fund-A-Need typically raises thousands of dollars, even at the smallest auction events. In fact, at ZGIVE we see that auctions with fund-a-need raise 30% more revenue than those who do not use this feature. It is safe to say, that fund-a-need is a critical element to the success of your auction fundraiser.

 

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On the ZGIVE platform, auction participants see a blue button that spins to attract attention to the fund-a-need ask. When the blue button is clicked, users can donate the amount on your giving tiers or give a custom amount.

It is easy to program Fund-A-Need tiers on your auction portal. It is also easy to activate or deactivate tiers throughout your event.

 

  • Identify your cause or specific need/s

  • Determine the donation amount for each tier & how many donations you would like for each tier

  • Decide when you will feature each tier during your auction event

  • Program the tiers on your portal

 

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Benefits of FUND-A-NEED

Raise More Money

 

Fund-a-need is truly the X factor for any auction. Activating this feature can easily double or even triple the revenue you generate at your event.

 

Engage Your Audience

 

Asking participants to fill a specific need engages them and keeps your mission top of mind - which in turn incentivizes participants to give and bid for items.

 

Reduce # of Auction Items

 

ZGIVE makes it easy to add donated items or add risk-free items. However, fund-a-need reduces the amount of items you actually need to generate revenue at your event..

 

Unlimited Fund-A-Need is included in the Auction PRO+ and Auction ELITE plans. Auction PRO customers may add Fund-A-Need for $199 per event.