Are QR Codes The Salvation Army’s Digital Salvation?
“Sorry, I don’t carry cash on me.” This is a common complaint and an increasing issue for nonprofit fundraising events. This past holiday season, the Salvation Army got creative in trying to solve this problem for their annual red kettles. The Salvation Army sought to convert individuals to donate not just pocket-change but to QR givers.
They are one of the first nonprofits to lead with the scan-to-give product. The ZGIVE scan-to-give solution is unique with proprietary technology that is able to capture the mobile number at the same time that one scans– which has not happened yet in the market. It is a game-changer coupled with our text-to-give solution. Donating has never been easier! https://www.pymnts.com/news/payments-innovation/2018/qr-codes-salvation-army-cashless-donations/ :